Senior Performance Creative Strategist

We’re building HeyPolo – a privacy-first smart location-sharing app that helps families and friends stay connected, safe, and in control. HeyPolo is designed for meaningful connections without intrusive tracking: real-time updates, consent-based sharing, and intuitive safety features that put users in charge of their data and give them peace of mind. If you’re excited by real user impact, privacy-centered innovation, and building something from scratch with a small, autonomous team, read ahead. IF YOU WANT TO: • Own the creative strategy for paid channels, aligning messaging and formats with business and performance goals; • Turn performance data into clear creative insights, concepts, and testable hypotheses; • Lead creative ideation for new campaigns, angles, and formats like static, video, UGC, and native-style ads; • Define and prioritize a structured creative testing roadmap across different platforms and funnel stages; • Brief, review, and guide designers, video editors, and copywriters to ensure high-quality, on-strategy output; • Analyze creative performance to identify scalable patterns in hooks, narratives, visuals, and calls-to-action; • Continuously iterate on winning creatives to extend their lifecycle and improve efficiency; • Research competitors, market trends, and platform updates to proactively evolve our creative strategy; AND YOU CAN CHECK OFF: • Proven experience driving performance through ad creatives; • A strong understanding of performance metrics like CTR, CPA, and ROAS; • The ability to think strategically while staying hands-on with concepts, scripts, and creative reviews; • Comfortable owning decisions and defending creative choices with data; • Strong track record of piloting AI-driven solutions HERE'S THE DEAL: • Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development; • Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts and a physical coach to health insurance and regular mental health checks; • Tools of your choice: choose the technical equipment and tools you need to do your best work; • Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations; • Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world; • More days off: additional vacation days depending on your tenure; • Premium Surfshark accounts: for you, your family, and friends; • Gross salary: 2400-4200 Eur/month. Although it may vary depending on your skills and experience.