Growth Marketing Lead

ABOUT THE ROLE Join a creative intelligence and performance marketing team helping brands grow through paid advertising. In this client-facing role, you'll shape growth strategy, guide substantial media investments, and connect creative performance with campaign results. WHAT YOU'LL DO • Manage paid media programs across Meta, TikTok, and Google, overseeing substantial budgets and driving efficient account growth. • Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews. • Develop growth strategies that integrate creative performance with paid media planning and execution. • Turn campaign and creative performance data into clear recommendations for clients, creatives, and media buyers. • Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement. • Partner with creative teams and media buyers to develop effective content and scale campaigns. WHAT WE'RE LOOKING FOR • At least 5 years of paid media experience, ideally in an agency or consumer app environment. • Deep expertise in Meta advertising, with experience managing paid campaigns across Meta, TikTok, and Google. • A track record of independently managing client accounts with seven-figure annual media budgets. • Strong analytical skills, including comfort with KPI calculations and translating data into strategic recommendations. • Experience leading client relationships, presenting to stakeholders, and conducting quarterly business reviews. • Experience connecting creative performance with media buying and optimizing campaigns beyond standard dashboard metrics. • Knowledge of mobile advertising measurement, including SKAN, AEM, and mobile measurement partners, is beneficial. COMPENSATION & BENEFITS Salary: $130,000 to $175,000 annually. Visa sponsorship is not available. LOCATION On-site in New York, New York.