Ecosystem Marketing Lead - Mantle

Who we are Mantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an Ether (ETH) liquid staking protocol — Mantle LSP: all built on Ethereum. Mantle token ($MNT) is the unified product and governance token of the ecosystem. Mantle Network is the eighth largest L2 by TVL according to L2BEAT. Mantle LSP's receipt token $mETH is the fourth largest liquid staking token by TVL according to DefiLlama. With tokens worth $3.8 billion, Mantle Treasury is one of the largest on-chain treasuries in the world, and the single largest when discounting native tokens thanks to its large ETH, ETH equivalents and stablecoin holdings. Your role: Ecosystem Strategy Development and Relationship Management: Lead the development and execution of tailored ecosystem marketing strategies, leveraging insights and market trends to drive brand visibility and engagement. Establish and nurture strategic relationships with partners within the Mantle Ecosystem. Performance Optimization and Analysis: Implement tracking mechanisms to monitor and analyze the performance of ecosystem marketing campaigns, leveraging data-driven insights to optimize targeting, messaging, and engagement strategies. Conduct regular performance reviews and analysis, identifying key trends, opportunities, and areas for improvement to enhance campaign effectiveness and ROI. Cross-Regional Collaboration and Leadership: Foster strong collaboration and alignment between regional and global teams, serving as a liaison between global stakeholders and internal departments to ensure cohesive execution of ecosystem marketing initiatives. Craft marketing and amplification campaigns and coordinate GTM strategies for ecosystem growth. Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree preferred. Extensive experience in ecosystem marketing, partnership management, or related roles, with a strong track record of success in global crypto markets. Deep understanding of regional market dynamics, regulatory frameworks, and cultural nuances. Based in EU or US Timezone. Excellent communication and interpersonal skills, with the ability to build and maintain relationships with a wide range of stakeholders, including the protocols' key leaders, industry influencers, and internal teams. Strong analytical skills and proficiency in data-driven decision-making, with the ability to leverage analytics tools and platforms to optimize campaign performance and drive business outcomes. Demonstrated leadership capabilities, with a proactive and collaborative approach to driving cross-functional alignment and achieving shared goals.